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electronica 2020


Electronic Components Industry

Munich – It’s time again! electronica 2020, November 10 to 13, in Munich, Germany, is just around the corner. Don't miss this excellent opportunity to explore the international arena and present your products to buyers from all over the globe while receiving complementary support from the U.S. Commercial Service throughout the show.

electronica is the largest and most significant marketing platform for electronic components, systems and applications worldwide—with an up-to-date program of innovation and information featuring some 3,100 exhibitors from 53 countries and up to 81,000 trade visitors. electronica 2020 will showcase the entire complex world of electronics. Key topics include automotive, embedded systems, and a start-up platform. The previous event attracted 81,500 trade visitors from 101 countries—50% of which were from outside of Germany, 89% decision-makers, 24% key decision makers. With 243 exhibitors in 2018, the United States produced the fourth largest presence after Germany, China and Taiwan. A lot of the U.S. exhibitors are using the show as a stepping stone to enter multiple markets in Europe and beyond. Besides the above mentioned topics, the show organizer, Munich Trade Fairs, puts an emphasis on the following exhibition segments, including:

  • Automotive
  • Displays
  • Electromechanical systems
  • Electronic design automation (EDA)
  • Electronic manufacturing services (EMS)
  • Embedded systems
  • PCBs and other circuit carriers
  • Power supplies
  • Micro- and nanosystems
  • Passive components
  • Semiconductors
  • Sensors
  • Services
  • System components, assemblies and subsystems
  • Test and measurement
  • Wireless

Moreover, electronica will be accompanied by an extensive conference program, including the Automotive Conference, Embedded Platforms Conference, Medical Electronics Conference and the Wireless Congress: Systems & Applications, hosted by the German Electrical and Electronic Manufacturers' Association (ZVEI).

These truly international events are ideal to meet with distributors and international buyers. electronica 2020 will help you with expanding your international business.


Matching International Buyers with U.S. Companies

This year, the United States will continue its strong performance at electronica by providing the third largest contingent of foreign exhibitors. The list of the U.S. exhibitors is available via the official exhibitor database at The U.S. Commercial Service stands ready to put U.S. exhibitors in touch with international buyers and distributors. Our vehicle of choice is the Exhibitor Support Program (ESP). Especially the small and medium-sized companies are looking for buyers and partners from all over Europe and beyond.

Please select the companies that you are interested in, provide your contact information by email to commercial specialist Moritz Holst ( and the U.S. Commercial Service will help you to get in touch with them. If you would like to receive further assistance, we can also facilitate an introduction to these companies!


Your U.S. Commercial Service Contact

At the show, electronics specialist Moritz Holst will be working the floor on behalf of the U.S. exhibitors and support them throughout the show. To request additional support leading up to electronica 2020, or to receive advice on the German market, please contact:

Moritz von Holst
U.S. Commercial Service Munich
Phone: +49 (89) 2888-754


For visitor-related information on electronica 2020 please click here to visit the “Visitors” section of organizer's website.

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