Fairleigh Dickinson University and The New Jersey World Trade Council In partnership with The European Union Commission in New York
 
Present

Understanding the European Union -- And Seizing the Opportunity

Wednesday, May 21, 2008
FDU Metropolitan Campus, Teaneck, NJ 07666
Evening Reception: Dickinson Hall, Tuesday, May 20th, 6:00 – 7:30 p.m.

The conference will be launched on Tuesday evening with a cocktail reception, hosted by FDU President J. Michael Adams, for all conference participants, both speakers and guests, as well as the New York area diplomatic community of the EU countries.

Conference Schedule:
7:30 a.m.   Registration (Dickinson Hall), Exhibits and Continental Breakfast (Rothman Center)

8:15 a.m.   Welcome (Wilson Auditorium in Dickinson Hall):
J. Michael Adams, President, Fairleigh Dickinson University
Peter Schwaiger, Deputy Head of Delegation, EU Commission Delegation to the United Nations

8:30 a.m.   Introduction: John McCahill, Conference Chairman and President of American Market Access LLC
Agenda Review / Administrative Matters

Morning Panels:
8:45 a.m.: What is the EU?

This panel will explain just what the EU is in terms of member states and geography, politics and policies and will address the Framework for Advancing Transatlantic Economic Integration
Moderator: Aidan Walsh, Partner, KPMG
Peter Schwaiger, Deputy Head of Delegation, EU Commission Delegation to the United Nations
Paul Dyck, Deputy Under Secretary - Europe, ITA, U. S. Dept. of Commerce
James Rosener, President, European American Chamber of Commerce (Managing Partner, Pepper Hamilton LLP – NY)

9:45 a.m.: Break

10:00 a.m.: Understanding the Challenges of the EU!
This panel will discuss the practical aspects of doing business in the EU.
Moderator: William M. Moore, Dean, Silberman College of Buseinss, Fairleigh Dickinson University
Sven Oehme, President, European American Business Organization
Hilary Love, Managing Director, Foreign Exchange Group, PNC Financial Services, Inc.
VP European Operations (to be announced)

11:00 a.m.: Where are the Opportunities?
This panel will discuss “hot” industries or regions.

Moderator: Joan Verplanck, President, New Jersey State Chamber of Commerce
Honorable Ms. Alenka Suhadolnik, Consul General of the Republic of Slovenia
Gary Breauninger, Chief Marketing Officer and Executive Vice President, Global Crossing
Simon P Constantinides, Senior Trade Finance Specialist, HSBC Bank

12:00 p.m.: Adjourn Morning Session - Exhibits Available for Conference Attendees

1:00 p.m.:   International Luncheon - Robert Evans, Chairman, NJWTC (Rothman Center)
Keynote Speaker: Ambassador Fernando M. Valenzuela
Head of the Delegation of the European Commission to the United Nations

2:30 p.m.:   Afternoon Breakout Sessions:
EU Standards and Metric Labeling
Sarah Reynolds, Senior Consultant and Trainer, American River International Ltd.
Export Growth through Government Assistance Programs
Carmela Mammas, Director, Newark U.S. Export Assistance Center, U.S. Department of Commerce

Customs and Logistics
Michel J. Wouters, President of Prestige Shipping Co., Inc.
FDU Business Information Resources
Maria L. Kocylowsky, Head of the Business Reference Library, FDU
Biotech Innovation - A Case Study
Ethné Swartz, Chair, Marketing and Entrepreneurial Studies Department, Silberman College of Business, FDU   

Sponsors:  
U.S. Department of Commerce
N.J. State Chamber of Commerce
Port Authority of New York and New Jersey  The Journal of Commerce
Meadowlands Regional Chamber of Commerce
Hong Kong Shanghai Bank (HSBC)   

Conference Hosts:
Fairleigh Dickinson University is a leader in global education with a student population of 11,000, of which about 1,000 come from overseas. To encourage regional businesses to think globally, FDU is making available its expertise and resources in global education and international relationships.

The New Jersey World Trade Council is a not for profit, private sector professional organization whose members include a broad cross section of companies from large to small from around the state. The Council was founded in 1965 to promote international trade, understanding and education to the business community in New Jersey.

To Register Visit:
 http://www.buyusa.gov/newark/understandeu.html 

For more information regarding the conference, contact: 
John McCahill, NJWTC
john.mccahill@N0SPAM.americanmarketaccess.com
(732) 502-4800 Herbert Ouida, JD
Director, Global Enterprise Network
Houida@N0SPAM.fdu.edu
(201) 803-1366 
For more information, please see: http://library.fdu.edu/globalnetwork.html