On March 12, 2007, CS Bangkok's DSCO Jim Golsen led a group of 12 U.S. Companies to Vientiane, Laos on a Business Mission to explore commercial opportunities in the small but growing Lao market. The mission had been planned for a number of months under CS Bangkok's partnership post relationship with the economic section of the U.S. Embassy in Laos.
CS Bangkok directly recruited a number of the companies and also
worked closely with the American Chamber of Commerce in Thailand
to recruit interested U.S companies located in the SE Asian
region.
The mission was composed of a mix of SMEs and large companies
including, 3M, Citibank and Monsanto. The SMEs in the delegation
included ICT, Environmental Technology and Healthcare
companies.
CS Bangkok worked closely with Embassy Laos to develop a
substantive and flexible one-day program. All mission
participants received a half-day briefing on "How to Do Business
in Laos" from the U.S. Embassy, locally based foreign investors
and the Lao Government. The U.S. companies were able to meet with
the Minister of Commerce over lunch and took part in individual
one-on-one meetings or site visits in the afternoon. The mission
culminated in a well-attended reception hosted by the Lao Chamber
of Commerce and the U.S. Embassy.
CS Bangkok Commercial Assistant Kritsananan Setasuvarna also
attended the mission and provides invaluable support in
coordinating the one on one meetings for the companies.
We are happy to report that we already have one success story
that came out of the mission and one more likely success story in
the near term and the overall response from the U.S. companies
was very positive.
CS Bangkok staff worked tirelessly on every facet of the mission
including preparing pre-briefing materials, as well as working
with our partner the Asian Wall Street Journal to provide the
delegation with supplemental market data.
The mission was a success in strengthing our relationships with
the American Chamber of Commerce as well as our partner post in
Laos, both of whom are already talking about doing it again next
year. Most importantly, the mission was a success in getting
American companies sales and exposure in a market where they has
previously not been.
