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South Africa

Welcome to the U.S. Commercial Service - South Africa

South Africa is a country of 50 million people that is rich in diverse cultures, people and natural heritage. Enjoying remarkable macroeconomic stability and a pro-business environment, South Africa is a logical and attractive choice for U.S. companies to enter the African continent. It is the most advanced, broad-based and productive economy in Africa, and has a gross domestic product (GDP) of $363.7 billion in 2010, or about one third of the total GDP for sub-Saharan Africa region. Over the last five years, the annual growth of South Africa’s GDP has averaged 3.2 percent.

We provide a range of services to U.S. businesses interested in doing business in Southern Africa, as well as to South African businesses interested in importing U.S. products and services. 

For more information on how we can assist you in this market please contact us or contact Mala Gopal at or call her on +27 11 290 3120.

Please note that the U.S. Commercial Service programs are available throughout sub-Saharan Africa.

If you’re traveling to SA soon, click here for important requirements.

The U.S. Commercial Service directly supports the President’s National Export Initiative.


Connect to a world of opportunity in Africa

The 2015 Trade Winds program offers U.S. companies the opportunity to explore eight markets in Sub-Saharan Africa. Hosted in South Africa, the Trade Mission will feature an Africa focused business forum, consisting of regional and industry specific conference sessions as well as pre-arranged consultations with U.S. Senior Government Diplomats representing commercial markets from 19 different countries throughout the region. There will also be multiple trade mission stops that will give participants the opportunity to conduct business-to-business meetings with pre-screened firms in Angola, Ethiopia, Ghana, Kenya, Mozambique, Nigeria, South Africa, and Tanzania.

Trade Winds–Africa offers companies the opportunity to:

  • Learn how to increase profits and overcome barriers in Sub-Saharan Africa
  • Network with the region’s leading industry experts, government officials, and experienced U.S. and global companies
  • Meet one-on-one with top business experts from U.S. Embassies and Consulates in the region for the latest market entry strategies and insight
  • Identify and meet with qualified, potential, Africa-based partners

This event is a response to the rapid growth and opportunities in the region. Between 2001 and 2008, Africa was one of the fastest growing regions of the world with an average annual growth rate of 5.6%. Stable macroeconomic conditions, coupled with structural reforms, formed the basis of this growth. Africa is also the world’ssecond-largest and second-most-populous continent making it ripe with opportunities for U.S exporters. In addition, 26 African states form the Tripartite Free Trade Agreement making trade within Africa much easier and more efficient.

Between 2011-2015, 7 of the 10 fastest growing economies are expected to be in Sub-Saharan Africa. Those countries include Ethiopia, Mozambique, Tanzania, Democratic Republic of Congo, Ghana, Zambia, and Nigeria respectively. The graph below highlights areas of opportunity within Africa, based on several key energyindustry sectors. This is by no means a comprehensive list of best industry prospects for the region as opportunities also exist for Automotive & Transportation, ICT, Infrastructure, Agricultural Equipment & Chemicals, Cosmetics & Toiletries, and more.

For more information on each of the eight dynamic markets featured during the Trade Winds Africa Trade Mission please visit our one-page market overviews!


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