Low-cost opportunity for U.S. Publishers to Exhibit Titles at Hong Kong Book Fair.

The Hong Kong market is an important one for U.S. publishers. With a stable rule-of-law, English fluency and the world's freest economy, Hong Kong serves as an entrance point for the entire Asia region. For the first time ever, the U.S. Commercial Service is offering a Catalog Show at this year's Hong Kong Book Fair. The Hong Kong Book Fair takes place July 22-28, 2009. Last years event boasted 485 exhibitors and over 829,000 retail visitors. This year the organizer has expanded the event to includes 3 days of "trade only" visitros.

Now you can put your titles in front of these exhibitors and attendees by participating in our U.S. Pavilion. For just $100, you can showcase your titles and enjoy the following:

*Internet promotion: An introduction of the U.S. publishers and their titles on CS Hong Kong website

*Media exposure for U.S. participants joining the U.S. pavilion

*Help match titles to interested Hong Kong and Chinese publishers

*Post event de-brief webinar session

There is no reason not to participate in this exciting opportunity to gain valuable exposure in an important market!

The deadline to sign up is July 8, 2009. Publishers will need to send sample books to the CS Hong Kong office by July 10. Each publisher can showcase a maximum of 5 titles. Once you register, we will provide shipping details. There is a space limit, so we will be accepting participation on a first come, first serve basis.

To register, please fill out the attached form and e-mail it to Rose Mark at Rose.Mak@N0SPAM.mail.doc.gov  and Dawn Bruno at Dawn.Bruno@N0SPAM.mail.doc.gov .

*We reserve the right to deny titles if we feel they are not appropriate for the market.