Verona, Italy – May 5-7, 2010

International Exhibition and Conference on Solar and Renewable Energies / International Exhibition and Conference on Energy Efficiency and Sustainable Architecture

http://www.solarexpo.com/

The U.S. Commercial Service (CS) in Italy is organizing a U.S. Pavilion at Solarexpo, the #1 solar PV show in the world this year, according to Photon International Magazine, and one of the most important in the renewable energy sector.  Solarexpo will be held May 5-7, 2010 in beautiful Verona, Italy.  The show will again be held alongside Greenbuilding, the international exhibition and conference on energy efficiency and sustainable architecture, as a way to continue offering a complete overview of the most innovative products, technologies and solutions related to renewable energy sources and energy efficiency.  Together, Solarexpo and Greenbuilding represent Italy’s leading event for renewables and sustainable architecture.  The two shows will feature 1,100 exhibitors, 70,000 visitors and a high level conference program.

As part of an exclusive offer, the U.S. Commercial Service will provide the participants in the U.S. Pavilion a comprehensive package of services, including a fully constructed and furnished exhibit booth in a premium position, shared Italian interpreter services during the event and a schedule of pre-arranged one-on-one appointments with qualified Italian business contacts.

Italy: A Great Market for U.S. Companies Offering Innovative Renewable Energy Products and Solutions!

• The Italian renewable energy market is one of the most important in the world
• The Italian solar energy market is booming, mostly as a result of favorable government policies and incentives and of an ideal climate
• In 2009, Italy ranked 5th in the world and 3rd in Europe in terms of installed photovoltaic power capacity, which reached over 900MW at the end of 2009
• In 2010, Italy is expected to become the world's second largest photovoltaic market
• Solar thermal systems are also growing exponentially.  In 2008, 280 MW were installed, and the market was worth approximately $260 million
• Concentrated solar power technologies are gaining strong interest and present excellent opportunities for growth
• Over the past few years, the interest and demand for green building products and services in Italy has greatly increased
• Currently, best prospects for the Italian green building market include insulation products, energy saving systems for residential and industrial applications, wood construction and geothermal energy for building heating applications
• U.S. technology and standards are highly regarded; American companies offering innovative and sophisticated products in the above sectors and willing to team up with well-established Italian partners will find excellent opportunities 

SolarExpo and Greenbuilding 2010: your Ideal Gateway to Italy and to Europe

• The most innovative technologies for solar energy, bioenergy and other renewable sources will be shown at Solarexpo 2010.  The event will also feature a high level conference and seminar program, including the internationally attended Italian PV Summit
• The Greenbuilding show has been chosen by the Italian Green Building Council (part of the worldwide network of Green Building Councils) as its preferred partner trade show to develop joint initiatives in support of high quality buildings featuring energy efficiency and low environmental impact
• The show will give you unrivalled access to Italian distributors, integrators, manufacturers, installers, investors, developers, architects and builders, providing a unique opportunity to create new partner relationships

THE U.S. PAVILION DOES IT ALL FOR YOU!
Your Participation Made Easy!

The U.S. Department of Commerce’s Commercial Service (CS) has extensive experience in organizing U.S. Pavilions at major shows worldwide. CS Italy offers you a unique partnership: we take care of all in country preparations and promotion, arrange your schedule of private one-on-one meetings with prospective business partners at SolarExpo/Greenbuilding, handle all the logistics and provide a fully furnished booth, shared interpreters, and lounge. All you need to do is come to the show, bring your materials and make yourself available to meet with potential business partners!

Before your arrival, CS Italy will study your products/services, investigate the local market, select potential contacts, personally speak with them, send them your product literature, follow-up, and pre-arrange appointments to be held at the fair, providing you with background information on each company you will meet.  This unique "matchmaking" service will help you make the connections you require to find the right Italian business partners!  

For a Small Fee, You Get a Full Package of Market-Entry Services

As part of a special exclusive offer, small and medium-sized U.S. firms are eligible for a reduced turnkey booth price of just $2,750!  The participation fee for large U.S. firms (more than 500 employees) is $3,900, still a substantial discount off the standard exhibition price.

For this fee, you get:

• Your own fully constructed and furnished 10’x 6’.6” exhibit booth
• An extensive pre-show marketing campaign throughout Italy to qualified potential business partners and buyers
• A schedule of pre-arranged one-on-one appointments with qualified business contacts
• Shared Italian interpreter services during the event
• On-site counseling and networking assistance of CS staff
• Insertion in the show catalog and in the show web site
• An opportunity to meet other exhibitors and hundreds of highly professional walk-in visitors
• An exhibitors’ lounge with complimentary refreshments throughout the day
• Logistical assistance before, during and after the show
• Assistance with hotel reservations, if needed

Act Now To Secure Your Foothold In The Italian Market!