Commercial Specialist responsible for the sector:

Veronika Novakova, Veronika.Novakova@N0SPAM.mail.doc.gov

Reports available to US companies upon request:

Veterinary and Pet Products' Market in the Czech Republic (2007)

Summary

The industry experienced a boom in the 1990s when the end of Communism dramatically changed consumer behavior with regards to the pet market where a number of strong international companies entered to serve these new customers. Pet and animal supply shops grew in number and products became more sophisticated. Since then, the market has grown remarkedly now featuring a great variety of supplies and steadily improving services.

Czechs love their pets and they are ready to spend more and more money on their well-being. The pet food sector is expected to grow since there are number of dog owners that still feed their dogs homemade food, however, there is already strong competition. Pet accessories, as well as vitamins and supplements, sell well in the country. Increased demand is also expected in veterinary pharmaceuticals and medical devices. New and innovative products are appreciated.