Certified by the U.S. Department of Commerce, PAACE Automechanika Mexico is one of Latin America’s most important automotive trade shows. Held annually in Mexico City, this event draws more than 18,000 attendees from the automotive industry. Held in conjunction with the International Week of the Automotive Industry and with the support of important industry associations, including INA, MEMA, SEMA and APRA, PAACE Automechanika Mexico has become a growing platform for automotive business in the Mexican and other Latin American markets.
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Market Overview for Mexico, El Salvador, Guatemala, Costa Rica, Nicaragua and Honduras
There are a large number of used vehicles on the roads every day because import taxes on new cars often make such purchases prohibitive. On average, drivers keep their automobiles for an average 5-7 years before purchasing a newer model. These vehicles require continuous maintenance and replacement services. Importers of automotive equipment for service stations and local used car importers have reported increasing sales over the last two years, a trend that is expected to continue.
U.S. Position
Imports from the U.S. enjoy a dominant position in the respective markets, with almost 50% of all automotive parts, accessories and service equipment coming from the U.S. The proximity of the U.S. to the region reduces lead times, facilitates communication, lessens transportation costs, etc., a significant advantage over products from Asian countries. U.S. products have always been well received in the region, and have responded to customer needs of high-quality and price-competitive products.
Commercial Opportunities
Excellent market opportunities for U.S. companies in this sector include:
- Aftermarket products: Air conditioning parts and accessories; bumpers; spoilers; tail lights; wheels; sound systems; alarms; GPS systems and accessories; tires; batteries; suspension kits; mufflers; filters; chips; exhaust systems; brakes; windshield wipers; spark plugs; wheel covers; steering wheels
- Service Equipment: Lifts; tire repair; electronic diagnostics; tire balancing; compressors; in general all necessary equipment and tools for service stations.
Explore Opportunities to Supply to the Aftermarket Industries In Mexico and Other Regional Markets by Participating in PAACE Automechanika Mexico 2009.
U.S. Commercial Service Assistance for U.S. Exhibitors
- The U.S. Commercial Service will host a webinar for U.S. exhibitors to learn about the Mexican Automotive Aftermarket to be better prepared prior to exhibiting at PAACE Automechanika Mexico.
- Latin America Industry Focused Promotion: U.S. Commercial Service Offices in Latin America will promote your company to buyers in their country and those visiting the show.
- Staff from the U.S. Commercial Service Mexico will be available to assist exhibitors during the show.
- U.S. Exhibitors will receive a copy of the Automoitve Resource Guide
For information regarding the U.S. Commercial Service programs offered at PAACE Automechanika Mexico please contact Leandro Solorzano at leandro.solorzano@mail.doc.gov or by phone at 215-597-6127
For information about exhibiting at the show please contact Kristen Woodburn at kristen.woodburn@usa.messefrankfurt.com by phone at 678-732-2421or visit http://www.paaceautomechanika.com/
Webinar: Discover How to Supply to the Mexican Automotive Market!
Presentations: