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China's Sporting Goods Industry Webinar

MARCH 13, 2007  *  7:00-8:00 pm EDT

China's sporting goods industry is a hot market for specialized U.S. products and services. With rising disposable incomes, a preference for western goods and experiential opportunities together with significant events such as the 2008 Olympics, 2007 Asian Winter Games in Changchun, the NFL 2007 preseason kick off game in China, well entrenched professional golf tours, and more, American firms are in a great position to benefit. Athletics, fitness, and outdoor recreational activities are part of the new focal point of China's national economy. Learn more on how to benefit from the trend!

Join a free webinar from the convenience of your desk.  Internet access and a phone line are all that's needed.

Discussion:

  • Learn the hot niche sectors, and other characteristics and opportunities in China's Sporting Goods market.
  • Hear direct from the China 's General Administration of Sport...what the latest research shows, policy direction, etc.
  • Gather information on the leading trade events and promotional opportunities to evaluate the market, identify prospective buyers and distributors, and assess the competition.
  • Gain tips from a Chinese distributor on marketing channel nuances and best practices for successful sales.
  • Present your questions in advance, or raise them during the webinar.

Presentations by:

  • Mr. Shen Yan, Senior Commercial Specialist, U.S. Commercial Service, U.S. Embassy Beijing
  • China's General Administration of Sport
  • Chinese Outdoor & Action Sports Consultancy for distribution, advertising, PR

China Sports Show logoReview information on the 20th China International Sporting Goods Show held in Chengdu, China, May 17-20, 2007.  Take advantage of special U.S. Pavilion arrangements through the U.S. Embassy at this show.  For details, click here.

For more information, please contact:

Kellie Holloway, Commercial Officer
China Business Information Center, U.S. Commercial Service, US DOC
email. kellie.holloway@N0SPAM.mail.doc.gov ; tel. 503-326-3002

Registration will close Monday, March 12, 5:00 pm ET. 

*REGISTRATION IS NOW CLOSED*

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