Webinar on China's Franchise Industry:  Looking at Dynamic Emerging Market Opportunities outside of cities such as Beijing, Shanghai and Guangzhou 

The webinar took place on May 5th, 2008.  A recording is available to view from the convenience of your computer.  Please register below ($80) to receive access to the recording and presenter powerpoint presentations.

Overview

This live internet briefing explores China's franchise industry. Learn about what franchises are in demand, how to identify a master franchisee and what challenges you can expect in China. Receive a detailed market research report not yet released to the public as part of your registration. Submit your questions to the presenters in advance to ensure your concerns are raised. Join live or watch the program later at your convenience.

Franchise Industry Opportunities Abound!

• China is the world’s largest franchise market in terms of number of stores, with over 2,600 franchise networks operating in the first quarter of 2007 and over 200,000 franchised outlets.
• Growth in sales from franchised stores has averaged 35-40% in the last few years.
  In 2006, sales from franchised outlets grew by 40%, compared to 10% for retail outlets in general.
• The franchising model is adopted in over 80 sectors. In 2005, 34% of franchised stores were in food and catering, 31% in retailing, and 35% in the service (includes laundry, property agents, copy-shops, etc.) sector
• Growth is driven by an expanding consumer market, a developing urban middle class, rising disposable incomes, and changing customer attitudes. Also an increasing number of Chinese companies are using the franchising model to expand

• Live presentation and Q&A with leading experts in this area with decades of on-the-ground franchise experience
• a detailed China Franchise Industry research report
• the chance to submit questions to the speakers in advance and during the webinar
• access to a recording of the webinar
• program transcript and presenter powerpoints

Brought to you with the support of the International Franchise Association

Presenters

Richard Wageman
                              Of Counsel, DLA Piper, Beijing

Todd Mischke
                                  Chief Executive Officer, MINOR China
Frank Joseph, Commerical Officer
                      US Commercial Service, American Embassy, Beijing

Shen Yan, Commercial Specialist
                         US Commercial Service, American Embassy, Beijing

Registration & Ask a Question 

Register now and pay by credit card ($80):  CLICK HERE

You will receive access information to the recorded program via email following registration/payment.

SUBMIT you QUESTION in ADVANCE of the Webinar.  Send to kellie.holloway@N0SPAM.mail.doc.gov .

Should you have further questions, contact Kristin Houston, tel. 949-660-1688, ext. 314, kristin.houston@N0SPAM.mail.doc.gov ; or Kellie Holloway at 503-326-3002; kellie.holloway@N0SPAM.mail.doc.gov .

***    ***    ***    ***    ***    ***    ***    ***

Learn more about the the China market at the China Business Information Center.  Market research, trade leads, trade shows, regulatory issues and more! An information resource of the U.S. Department of Commerce.